Seeing the Invisible Sign

04-16-2012 9:41 AM

CMO of Mary Kay, Sheryl Adkins-GreenCMO Sheryl Adkins-Green talks about Mary Kay's Global Month of Service and the importance of helping others.

“Pretend everyone you meet has an invisible sign around his or her neck that says, 'Make me feel important.'”

Mary Kay Ash not only said this, but also lived by this mantra. Today it continues to be a major pillar of our Company’s culture. I did not have the opportunity to work with Mary Kay, but her values were so clear that all of us know her vision for this company and her firm belief in helping others. It is that commitment to helping others that led us to the idea of Global Month of Service. 

In just one month, thousands of Mary Kay employees, friends and Independent Beauty Consultants around the world helped their fellow neighbors by volunteering more than 197,010 hours of community service. That is the equivalent of 22 years of service. Our Global Month of Service is about showing people that they indeed are important, no matter what their current situation or circumstance might be. It is about making a difference in their lives by showing them that we care. And that’s priceless. 

In these hectic times when people are frequently multi-tasking with their eyes glued to their cell phone or tablet, it is more important than ever to look up and read that invisible sign. Thank you to the Mary Kay independent sales force, Mary Kay employees and Mary Kay friends for your valuable gift of time and service.

Please tell me about the time when someone saw your invisible sign and made you feel important.